“There were times I would say to him (I was just a kid), "Are you a designer or an ad guy?" He would say, "I'm a designer first,"' Bob Needleman, Krone's assistant at Case and Krone, and just out of artschool, remembers. ‘It was my first job, and it was like, "Jeez! Do people do this? Do they spend months, years, designing an ad?"'
Metrecal...'Metrecalics' .. Jack Dillon... Bauhaus' Master of Typography, Herbert Bayer's 'Universal type' Evan Stark... Bill Bernbach takes creative heads to lunch... Tom Carnase... Ed Benguiat... ITC Bauhaus... Len Sirowitz... Roy Grace... Bob Gage... Irene Krne (beckman)... Bill Casey... Case and Krone... Judy Teller...
