Pages 88 & 89      
On this page  

   “Krone, never as comfortable with TV as with he was with press, made the '...Get a box.' ad into a television commercial...

 
_________________________  
Synopsis  

...the advertising strategy for the Volkswagen bus... Len Sirowitz... Mel Rustom... Art Directors Club Annual...

 
 
Chapter 4. The beetl;e and the bus.    
 

All chapter 4 spreads